Creating Recognition That Lasts: A 2027 Guide to Symbolic Awards

Webinar

10/27 | 1:00 PM - 1:45 PM ET

Register

Recognition doesn’t happen by accident. The most impactful employee recognition programs are thoughtfully planned and designed to celebrate the moments that matter throughout the year. 

As organizations look ahead to 2027, symbolic awards provide a powerful way to recognize achievements, reinforce company values, celebrate milestones, and create meaningful experiences employees will remember long after the moment has passed. 

Join Terryberry as we explore how to build a year-round symbolic awards strategy that goes beyond traditional service anniversaries. We’ll highlight key recognition opportunities throughout the 2027 calendar, share real-world examples of successful awards programs, and discuss how symbolic awards can support everything from employee appreciation and company milestones to values-based and performance recognition. 

Whether you’re refining an existing program or looking for new ways to celebrate your people, you’ll leave with practical ideas to help you plan recognition moments that strengthen culture, drive engagement, and make employees feel truly valued. 

Learning Objectives 

By the end of this webinar, attendees will be able to: 

  1. Identify opportunities throughout the 2027 calendar to recognize employees using symbolic awards, including appreciation days, professional observances, company milestones, and achievement-based celebrations. 
  2. Expand recognition beyond service anniversaries by incorporating values-based, performance, safety, operational, innovation, and milestone awards into their recognition strategy. 
  3. Understand how symbolic awards create lasting impact by reinforcing culture, recognizing meaningful contributions, and strengthening employee engagement. 
  4. Develop a proactive recognition plan that aligns awards with organizational goals, company values, and key moments throughout the year. 
  5. Apply best practices for creating memorable award experiences that employees are proud to receive, display, and remember. 

Presentors

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Alex Allion
Director of Custom Reward Solutions & Partnerships
Terryberry

Alex has 30 years of experience in the recognition industry and leads the Symbolic Award Team at Terryberry.  He works closely with organizations to design recognition concepts and distinct award ideas that bring company culture and symbolism to life!

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Ryan Duey

Account Manager

Terryberry

Ryan Duey is a Sales Program Manager at Terryberry Company and an employee recognition expert with extensive experience helping organizations improve engagement, retention, and workplace culture. Drawing on his background in marketing and employee experience, Ryan shares actionable strategies for building recognition programs that deliver measurable results.